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For any brand or business that strives to ace customer interaction—regardless of the channel used—here’s the golden rule: It’s not what you say, it’s how you say it. In other words, how you make them feel leaves a more lasting impression than what you tell them. 

Nowadays, convenience is no longer just found at your fingertips.  Instead of tapping, typing or clicking, you can just say the word, let your device recognize your voice, and from there, the action begins. Yes, we’re talking about Alexa, Siri, and Google Assistant. And no, we don’t just mean getting directions to a restaurant, playing […]

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