All about Globe Labs and its huge benefits to your businesses

Digital innovation is at the core of a successful business strategy. As experts say, failure to innovate can lead to stagnation or failure. This is why it’s important that business owners or decision-makers recognize its value so they can incorporate it into their own businesses. It can help open doors for growth and keep your business ahead especially in an increasingly dynamic and competitive marketplace. 

Going digital has been proven as a strategic initiative for companies of all types and sizes. Using digital tools aid businesses and organizations increase efficiency and profitability, improve processes more securely and scale new opportunities for growth.  

Globe Labs, the innovations development arm of Globe Telecom, offers a suite of telco-powered APIs and solutions to support businesses in their digital transformation journey. Its solutions include the following: 

  • AMBER or Automated Mobile Blaster is a web-based SMS platform that can send text messages to multiple recipients. This can be used as an internal/external communication channel for regular bulk SMS reminders, notifications, alerts, announcements, etc. This can also be used as a two-way communication for replies or feedback.
  • Load Up is an easy-to-use digital solution with simple yet practical features that enables you to give unlimited prepaid credits to multiple recipients, eliminating the tedious process of manually distributing mobile load and enabling your business to have an efficiently connected workforce and engaged customers.
  • IVES is an automated call-out system that helps businesses improve their profitability and boost their efficiency by delivering their messages to their target clients. Using IVES will help businesses reduce manpower costs because they no longer need to employ additional people just to make these types of calls to their customers.

Globe Labs’ telco-based APIs are as follows: 

  • SMS API allows users to integrate SMS capabilities into their website or application
  • Load/Rewards API provide a rewards disbursement functionality to a website or app in the form of prepaid load credits
  • Charging API lets merchants  charge their customers using their prepaid credits or charged to their postpaid plan 
  • Voice API provides businesses to program voice calling into their apps 
  • Sponsored Access enables business owners to provide maximum accessibility to their online content within their app or website by giving them free access to it.

Promising increased reach, optimization and engagement, Globe Labs provides the following benefits to its clients across various sectors:

  1. Improve the customer experience: For many customers, good digital experiences (or the lack of) can make or break their impressions of a brand. A Microsoft research lends support to this and reports that 90% of consumers expect companies to have an online portal for customer service. Digital experiences are truly shaping businesses today, and conventional practices may not cut it anymore. If you’re looking to surpass traditional customer service models, you can tap Globe Labs to tailor its services for your needs to help you delight and interact with your customers better. 
  1. Boost productivity and empower the workforce: Your people are your most important asset, and investing in their needs is smart business. Doing so, ultimately, leads to increased productivity, overall efficiency and morale. With the current hybrid workplace, it’s an even greater challenge for employers to make workers feel supported. With Globe Labs’ line of offerings, you can keep them well-connected, motivated, and efficient. Through the use of digital tools, you can likewise ensure good communication and stronger collaboration are in place. 
  1. Better agility and increased profits: With the COVID-19 pandemic, many businesses are left behind because of the lack of access to tools or processes to help them adapt quickly. Digitally-driven organizations have the edge in today’s climate, and having a digitized ecosystem is a huge competitive advantage. And, as efficiency improves, so does profitability. According to the SAP Center for Business Insights and Oxford Economics, 80% of organizations that have completed digital transformation say that they increased profits. If you’re planning to improve your operations and your revenue streams, Globe Labs is a great way to start. 

Is it time to reassess your ways of working and implement the necessary changes? Are you ready to digitally transform your business? Let us help you. 

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